March 14, 2023
MSP Marketing
5 Profit Killers MSPs Must Avoid
I often see MSP owners that don’t want to raise prices annually even though costs steadily increase. This is a slow bleed and you must raise your prices to align with costs. However, how do you do an annual price increase with poor billing? You must have a good handle on collecting money. Let me give you an example, one of my Technology Marketing Toolkit members came to me and told me one of their senior engineers, who was also a partner in the business,…
March 9, 2023
MSP Marketing
This MSP Shortened His Sales Cycle And Added $1 Million In Annual Recurring Revenue
I would consider our business, Intelecis, more of a mission-driven company. Our mission is to influence, inspire, and empower those we touch to accomplish their goals. For example, this week one of our clients, who works in the accounting department, was running payroll when something happened to her computer, I think it went blue screen, and she was frantic. She had to run payroll for 130 employees and one of our technicians got on there and was able to fix the computer. She was able…
Get Instant Access To Our Ultimate Free Marketing Guide For MSPs
MSP Marketing
March 20, 2023
Robin Robins
Top 10 Behaviors Small MSPs Engage In That Throttle Profits
Below are the top 10 behaviors small MSPs engage in that are going to throttle your profits, and I see it all the time. 1. Constantly “waiting until __” to implement marketing and sales systems Smaller MSPs often think, “I’ve got to wait to implement marketing.” No matter the month, there’s always an excuse. Do you know what I hear from everybody in December? “Well, we’re going to wait till the new year before we get after this marketing because then once the new year…
March 15, 2023
Casey Messner
This MSP Used Strategic Acquisitions To Hit The $10 Million Mark
I am Stephen Taylor with Lending IT. We specialize in monthly, all-inclusive IT and cybersecurity for organizations in all different industries, with 20 to 200 people, all across Chicagoland. We understand the technology needs of businesses and offer computer, network and cybersecurity support to help people get the most out of their technology. The first thing I did was challenge myself and went on a road trip. I did some reflection and introspection and found that I was not challenging myself enough. I wasn’t taking…
March 14, 2023
Robin Robins
5 Profit Killers MSPs Must Avoid
I often see MSP owners that don’t want to raise prices annually even though costs steadily increase. This is a slow bleed and you must raise your prices to align with costs. However, how do you do an annual price increase with poor billing? You must have a good handle on collecting money. Let me give you an example, one of my Technology Marketing Toolkit members came to me and told me one of their senior engineers, who was also a partner in the business,…
Genius Of The Month
January 31, 2023
Ryan Rolfsmeier
After Purchasing An Unprofitable “30-Year Old Start-Up” MSP, We Added $23,500 In MRR And $180,000 In Project Revenue In Just 4 Months!
In November of 2021, I gambled my entire retirement to purchase Simplified IT Solutions. Less than a month later, I lost one of my biggest clients before I even knew them – $40,000 a year GONE. Suddenly, I had lost 20% of the value of my MSP. To replace that income, I contracted out my tech services. That was a rookie mistake since I was sacrificing my time as a business owner. Either I had to work 80+ hours a week or lay off my…
December 28, 2022
Julio Lopez
How Picking A Target Market Allowed Us To Practically DOUBLE Our Business 2 Years In A Row – From $517,595 To $2,167,167!
Trapped In A Lifestyle Business For 15+ Years I started my IT business before I was even ready to start a business. I figured I would work in corporate America first, learn a little and then be ready. But I was just 27 years old, and God had other plans. In 2002, Net A Corp Technologies was born. After growing up in a family where money was scarce, I was suddenly seeing $150K a year and thought, “What the hell is this?” Being the guy…
November 29, 2022
Kyndel Wynn
How We Turned Our Break-Fix Business Into A Growing MSP, Added 25% To Our Revenue And $156,100 In NEW Business In Just 90 Days!
We jumped in, committed to the process, and did the work! As a result, we’ve had some INCREDIBLE SUCCESSES over the last three months!…
Video
December 30, 2021
Robin Robins
Robin’s Top 12 Videos of 2021
2021 is coming to a close but it was quite a year for MSPs. We’ve highlighted our Top 12 YouTube videos of the year for business growth. And make sure to subscribe to our channel so you don’t miss any coming in 2022. 1. 8 Prospecting Tips For MSPs One of the things I see MSPs struggle with the most is prospecting. Watch this quick video to get my best tips you need to consider when running your next prospecting campaign. 2. Use This Little-Know Strategy To Get Other Companies To Send You Hot Leads And Clients Free Are you utilizing strategic partnerships? If…
December 28, 2021
Robin Robins
5 TellTale Signs You Have A Top Performer
Here are five telltale signs that you’ve got a top performer. #1: They have a history of being a top performer, ranking 1st or 2nd for sales in their organization, and they’ve done that in every job. I want someone who’s been in sales for their life, not somebody who is in sales for a little bit like worked in retail, then took a job as an operations person, then was in inside sales. You know, I want someone who’s been in sales. And they’ve…
September 20, 2021
Robin Robins
The Million-Dollar Mark: Why 79% of MSPs Never Reach It
Register For The IT Marketing Roadshow Here’s a little statistic that might shock you about the IT services industry: 79% of the people running businesses in this industry never break the million-dollar mark. And that’s even after being in business for 10 years on average or more. What’s even more surprising is 51 percent never even get to the half million-dollar mark. And that’s with all the resources, all the marketing, all the access to information and the growing demand for IT services. The industry…
September 20, 2021
Robin Robins
Building Financial Strength for MSPs and IT Services Businesses
Register For The IT Marketing Roadshow One of the things that smaller MSPs who are struggling screw up in their business is they don’t think in terms of building financial strength and financial leverage. These task-oriented people are thinking in terms of what needs to be done. They might be thinking, “How do we get more clients? How do we generate more MRR?” But they’re not thinking long term and they’re certainly not thinking about equity. Here I’m going to answer the questions, “How do…